TV5MONDE is one of the world's leading French-language audiovisual media organisations. Present in more than 190 countries, the channel carries the French language and the diversity of Francophone cultures through a varied editorial offering, blending news, fiction, cinema, documentaries and youth programmes. It embodies a media bridge, connecting territories, generations and sensibilities around a common foundation: the Francophone world. In a constantly evolving digital environment, TV5MONDE has undertaken a strategic transformation of its digital ecosystem to meet new usage patterns, notably through TV5MONDEplus, its free streaming platform, and TIVI5MONDE, its dedicated young audience offering.

The challenge goes beyond simple content broadcasting: it is about creating attractive, intuitive digital experiences adapted to international audiences with varied profiles. For TV5MONDEplus, the priority lies in smooth user journeys, editorial showcasing of catalogues and content discoverability optimisation in a competitive landscape dominated by global platforms. For TIVI5MONDE, the UX challenges are even more specific: offering secure, playful and child-accessible navigation, while reassuring parents and complying with international child protection standards.