Marketing Digital

The “message” brand: true positioning or a simple competition tool?
How to reach out to consumers’ concerns, or even be their spokesperson, without getting lost in the race for likes? How to engage, arouse interest, while avoiding the “parrot” effect? Where to place the cursor? The risk of single speech in an ultra-competitive environment We live in an era of hyper capitalism, with all the […]
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The “message” brand: true positioning or a simple competition tool?
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